Mondelez Trading Volume Surges 33.63 to 0.64 Billion Ranking 144th as Sour Patch Expansion Meets Flat Share Price and 17.7 Discount to Analyst Target

On September 3, 2025, Mondelez International (MDLZ) recorded a trading volume of $0.64 billion, a 33.63% increase from the previous day, ranking 144th in market activity. The stock closed down 0.79% for the session.

The company launched SOUR PATCH KIDS Strips in five new chewy formats—Lemon, Lime, Orange, Redberry, and Blue Raspberry—expanding its confectionery portfolio. The product, now available at Target stores nationwide, aims to reinforce brand engagement through its signature sour-sweet flavor profile. This innovation aligns with Mondelez’s broader strategy to strengthen market presence and distribution networks.

Despite the product launch, MDLZ’s share price has remained relatively flat over the past week, mirroring broader market trends. The stock currently trades at $61.79, a 17.7% discount to the $74.42 consensus analyst price target. Analysts project annual revenue growth of 4.8% over the next few years, with the company’s five-year total return (including dividends) standing at 23.49%. While the stock underperformed the broader US market’s 17.5% gain over the past year, it matched the US Food industry’s 15.4% return.

Institutional interest remains strong, with major investors like Goldman Sachs and MAI Capital Management adjusting holdings. A recent dividend hike to $0.50 per share (3.3% yield) and Q2 results showing $8.98 billion in revenue—7.7% higher year-over-year—highlight underlying financial strength. However, market participants await clearer catalysts to drive near-term momentum.

Backtest results indicate that MDLZ’s share price has historically demonstrated resilience during market volatility, with its dividend yield and long-term growth projections offering potential support for upward movement if strategic initiatives, including pricing and brand collaborations, are executed effectively.