From Milan's Boom to Rome's Renaissance: Investors Set Their Sights on Spruced-Up Eternal City

As the Milan property boom begins to ease, investors are turning their attention to the spruced-up Eternal City, Rome. With its rich history, vibrant culture, and ongoing urban renewal projects, Rome is poised to become an attractive investment destination. Let's delve into the factors driving this shift and explore the investment opportunities that await in the Italian capital.



1. Urban Renewal Projects Driving Investor Interest
Rome's urban renewal projects, such as Tor di Valle, EUR, and Trastevere, are transforming the cityscape and attracting investors. These projects aim to revitalize historic areas, create new residential and commercial spaces, and boost property values. As a result, investors are increasingly looking at Rome as a promising market for real estate investment.

2. Comparing Rome and Milan: Property Prices and Rental Yields
- Property Prices: In Rome, the average price per square meter in the city center is around €8,500, while in Milan, it is approximately €8,746.88. In less central areas, Rome's prices range from €2,500 to €4,000, compared to Milan's €4,531.75.
- Rental Yields: In Rome, rental yields can vary from 2% to 5%, depending on the location. In Milan, rental yields are more evenly distributed, with a more balanced rental yield landscape.

3. Investment Opportunities in Rome
- Short-Term Rentals: Rome's tourist-heavy areas offer attractive investment opportunities for short-term rentals, which can provide higher yields compared to long-term rentals.
- Affordable Suburban Areas: Less central areas in Rome offer more affordable property prices, making them attractive for investment. Additionally, the price difference between city-center and suburban properties in Rome is significant, with suburban areas being more accessible to foreign buyers looking for affordable options.
- Historic Properties: Rome's rich history and cultural heritage make historic properties an attractive investment option, particularly for those seeking to capitalize on the city's unique charm and appeal to tourists.



In conclusion, as Milan's property boom eases, investors are setting their sights on Rome's spruced-up urban landscape. With its rich history, vibrant culture, and ongoing urban renewal projects, Rome offers attractive investment opportunities for those seeking to capitalize on the city's unique charm and potential for growth. By staying informed and conducting thorough research, investors can make well-informed decisions and reap the benefits of Rome's real estate market.