Macrosoft Renames to Innovatix Technology Partners, Emphasizing Digital Transformation and Innovation

Macrosoft, Inc. has rebranded as Innovatix Technology Partners, reflecting its shift from a traditional software provider to a partner in digital evolution. The new identity emphasizes the company's commitment to cutting-edge technologies, innovation, and long-term partnerships with clients across industries. Innovatix will focus on emerging technologies like AI, cloud-native systems, automation, and digital innovation to deliver measurable business results for clients.

Salesforce Inc. (NYSE: CRM) has announced its acquisition of Regrello, an AI-native automation platform, to enhance its agentic process automation capabilities and integrate with its Agentforce and Slack platforms. The deal, expected to close in Salesforce's third fiscal quarter of 2026, underscores the company's strategic push into AI-driven automation [1].

Integration and Strategic Vision

The acquisition aims to transform manual workflows into AI-powered automations by leveraging Regrello's expertise in converting business data into agile, agentic workflows. Steve Fisher, Salesforce's President and Chief Product Officer, emphasized the strategic importance of this acquisition, stating that it will "turn unstructured artifacts into coordinated workflows, bringing humans and agents together on the Salesforce Platform" [1].

Deal Specifics and Timeline

The transaction is expected to close in the third fiscal quarter of 2026, subject to customary closing conditions. Salesforce plans to fund the acquisition through its cash reserves, without disrupting its capital return program or altering its fiscal 2026 guidance [1].

Aman Naimat, Regrello's CEO, expressed enthusiasm about the merger: "Joining Salesforce gives us the reach and platform to bring agentic process automation to more organizations" [1].

AI-Driven M&A Trend in Tech Sector

This acquisition is part of a larger trend in AI-driven mergers and acquisitions within the technology sector. Through August, technology deals have captured $478 billion globally, representing 24% of total M&A volume [1].

Salesforce's Recent Acquisition Spree

The Regrello acquisition is the latest in a series of strategic purchases by Salesforce:
- Waii Acquisition: Salesforce completed its acquisition of Waii, a natural language-to-SQL platform, on August 15, 2025. The company plans to integrate Waii into Data Cloud and use its core technology to power agentic workflows and AI-driven insights across the Salesforce platform [1].
- Bluebirds Acquisition: On August 13, 2025, Salesforce finalized its acquisition of Bluebirds, an AI-powered prospecting platform. The company intends to incorporate Bluebirds' capabilities into Sales Cloud and Agentforce to automate pre-sales work [1].
- Informatica Deal: Previously, Salesforce agreed to pay $9.3 billion for Informatica to enhance data capabilities for large language models [1].

Impact on Enterprise Work

Regrello's mission is to eliminate friction in enterprise work. The integration with Salesforce is expected to help teams transition from traditional, slow, and expensive ways of working to agile, AI-powered execution [1].

References

[1] https://theoutpost.ai/news-story/salesforce-acquires-regrello-to-boost-ai-powered-automation-capabilities-19217/