LLYC Unveils AI-Generated Podcast for 2024 Annual Report, Highlighting Transformation, Integration, and Sustainable Growth

LLYC has transformed its 2024 annual report into a nine-episode podcast narrated using generative AI voices IAn and MaIA. The report highlights the firm's key pillars in 2024, including transformation, integration, and sustainable growth. The podcast showcases LLYC's ability to deliver innovative formats for clients and emphasizes the firm's strong financial performance, investment in talent, innovation, and creativity, and commitment to sustainability and social impact.

In a move to enhance accessibility and engagement, LLYC (BME:LLYC) has transformed its 2024 annual report into a nine-episode podcast narrated using generative AI voices IAn and MaIA. This immersive sound experience recaps the firm's activities over the past year, highlighting its key pillars of transformation, integration, and sustainable growth [1].

The podcast, scripted and narrated using AI, offers a richer and more conversational journey for listeners, moving beyond traditional text narration. It showcases LLYC's ability to deliver innovative formats for clients, a capability that the firm has been leveraging to meet clients' evolving needs.

The report underscores LLYC's strong financial performance, with operating income rising by 19% and recurring EBITDA reaching €17.4 million in 2024. The firm also invested over €30 million in strategic acquisitions in the U.S., Colombia, and Spain, contributing to its integration and profitability in a demanding environment [1].

LLYC's commitment to innovation is evident in its investment of nearly €2.5 million in 2024, a 95% increase from 2023. The firm led 34 innovation projects last year, including AI Legislab and AI Media Gen, which enhance teams' strategic capabilities [1].

The podcast also highlights LLYC's dedication to sustainability and social impact. In 2024, the firm's foundation supported 25 social organizations through three projects that benefited 1,510 people across 12 countries. The foundation's flagship initiative, Voces Futuras, contributes to the United Nations' Sustainable Development Goal 4 (Quality Education) [1].

LLYC's success in 2024 was made possible by its talented workforce, which grew by nearly 8% to 1,300 professionals. Women represent 62.2% of the workforce and hold 50.2% of leadership roles. The team spans 15 nationalities across offices in Europe, Latin America, and the U.S., with workplace flexibility remaining a key pillar of LLYC's model [1].

The podcast also discusses LLYC's recognition for bold ideas, with the firm earning 75 national and international awards in 2024. These awards include the Grand Prix at Eurobest for the “Ajedrez” campaign by CHINA part of LLYC and recognition as Independent Agency of the Year at FIAP [1].

References:
[1] https://www.globenewswire.com/news-release/2025/06/03/3093124/0/en/LLYC-transforms-its-2024-annual-report-into-an-immersive-sound-experience-with-generative-AI.html