LG Display's $1 Billion Bet on Vietnam: A Strategic Move in the OLED Market

LG Display, a South Korean electronics giant, has announced an additional $1 billion investment in its Vietnam plant, further cementing its commitment to the Southeast Asian market. This strategic move comes amidst surging demand for organic light-emitting diode (OLED) displays, which are used in TVs, smartphones, and automotive screens. The investment will increase the plant's monthly production capacity of OLED modules by 25-33%, enabling LG Display to better compete with market leader Samsung Display.

The expansion in Vietnam aligns with LG Display's long-term strategy to boost its OLED production capacity and capture a larger share of the global OLED market. With Samsung Display currently holding an 82.1% market share in the small-and-mid-sized OLED segment, LG Display's increased capacity will help it close the gap and potentially boost its market share from 7.5% to around 10-12% by 2025. This strategic move is a testament to LG Display's commitment to investing in high-growth markets and technologies.

The $1.4 billion investment in Vietnam's Hai Phong city is expected to create 10,000 more jobs, adding to the existing 14,000, and contribute an additional $25 million to the city's budget. This investment follows a previous $750 million injection in February, bringing the total investment to $4.65 billion, making it the largest foreign investor in the city. LG Display's expansion will increase monthly OLED screen production from 9.6-10.1 million to 13-14 million, raising export revenues by around $6.5 billion annually.



This investment aligns with Vietnam's broader economic development strategies, particularly its "Make in Vietnam" initiative, which aims to attract more foreign direct investment (FDI) and promote industrialization. LG Display's investment increase to $4.65 billion, making it the largest FDI project in Hai Phong, demonstrates confidence in Vietnam's investment environment and supports the government's goal of fostering a robust manufacturing sector. This investment also creates jobs and contributes to the local budget, further aligning with Vietnam's development objectives.

In conclusion, LG Display's $1 billion investment in Vietnam is a strategic move that will strengthen its position in the global OLED market. The expansion will increase production capacity, create jobs, and contribute to Vietnam's economic growth. As LG Display continues to invest in high-growth markets and technologies, it remains a compelling investment opportunity for those seeking a balanced portfolio of growth and value stocks.