LG Channels Sees Double-Digit Growth in Viewership Through Enhanced User Experience and Broadcast Partnerships.

LG Channels has seen double-digit growth in news viewership thanks to enhanced user experience and partnerships with leading broadcasters. The platform offers improved access to news content and now provides localized content through Local Now channels and partnerships with NBCUniversal News Group. The LG Channels News Hub, available on LG Smart TVs, provides a curated source for free, ad-supported news channels.

LG Electronics (LG) has seen significant growth in news viewership on its LG Channels platform, thanks to a combination of enhanced user experience and strategic partnerships with leading broadcasters and news organizations. The platform's intuitive user interface and expanding content offerings have contributed to a double-digit linear growth in viewership in the U.S. [1].

LG Channels has been bolstering its news content by partnering with prominent broadcasters such as NBCUniversal, Disney, FOX Television Stations, Bloomberg Media, Warner Bros. Discovery, Allen Media Group's Local Now, E.W. Scripps, and Sinclair Broadcast Group. These partnerships have enabled LG Channels to offer a wide array of news channels directly from the home screen via a newly introduced News Portal. This feature is currently available in the U.S. on TVs running webOS 25 and is expected to expand to more platforms later this year [1].

The platform also provides localized content through Local Now channels, which deliver over 220 local channels in every U.S. ZIP code. Additionally, LG has collaborated with NBCUniversal News Group to introduce Telemundo Station Group's 24/7 streaming news channels, catering to Spanish-speaking viewers with regional news coverage [1].

LG Channels' efforts to strengthen regional news access were recognized in June 2025 with the Award for Achievement in Local Broadcasting at the ITVT/TVOT 21st Annual Awards for Leadership in Interactive and Multiplatform Television. This recognition underscores LG's commitment to advancing news content delivery through partnerships with trusted local broadcasters [1].

LG's Smart TV users can access a wide array of news channels through the LG Channels News Hub, a curated source for free, ad-supported news channels. The News Hub is accessible via the Electronic Program Guide (EPG) on LG Smart TVs, providing users with a convenient and easily navigable way to explore news content [1].

Chris Jo, head of the webOS Platform Business Center at the LG Media Entertainment Solution Company, highlighted LG's goal to make high-quality, relevant content accessible to everyone. By working with trusted news providers and continuously improving how users discover and access content, LG is making local and national news more approachable, timely, and meaningful within everyday viewing [1].

References:
[1] https://www.prnewswire.com/news-releases/lg-channels-grows-news-viewership-through-enhanced-user-experience-302525052.html