KKR, TPG Growth, ChrysCapital in talks to acquire minority stake in Purplle Cosmetics, valuing the company at $1.5 billion.

KKR, TPG Growth, and ChrysCapital are in talks to acquire a minority stake in Purplle Cosmetics, valuing the omnichannel beauty platform at around $1.5 billion. The deal could see the firms invest around $200 million, with some early investors exiting. Founded in 2012, Purplle hosts over 1,000 brands and 60,000 products, serving 7 million monthly active users. The beauty and personal care market in India is expected to grow at 10-11% annually to $34 billion by 2028.