Keurig Fined for Deceptive Recycling Claims on K-Cups

Keurig Dr Pepper is being investigated for deceptively marketing its K-Cup pods as "recyclable" in violation of state and federal laws. TINA.org found that the pods are not recyclable due to their small size, light weight, irregular shape, mixed materials, and contamination from coffee grounds. The company's marketing claims conflict with the FTC's Green Guides and deceive eco-conscious consumers. Keurig has faced prior enforcement actions and a class-action settlement for similar recyclability claims.