Jeffs' Brands shares surge 50.8% premarket after entering Scanary deal for strategic entry into global homeland security market.

Jeffs' Brands surged 50.80% in premarket trading following the announcement of a definitive distribution agreement with Scanary, granting exclusive rights to market AI-radar threat detection systems in Canada, Germany, and the UAE. The deal, valued at $1 million in installments, marks the company’s strategic entry into the homeland security sector, targeting high-growth markets for advanced security solutions. The technology enables real-time, frictionless threat detection at venues like airports and stadiums, aligning with a $11.4 billion security scanning equipment market projected to grow at 7% annually. The agreement includes repayment terms tied to 10% of Scanary’s profits outside exclusive territories, reducing upfront risk for Jeffs’ Brands and signaling long-term revenue potential. The move underscores the company’s expansion beyond e-commerce into high-margin, technology-driven sectors.