Hershey Ranks 427th in $0.24B Trading Volume Amid Leadership Shift as New CHRO Buys Shares

On August 20, 2025, The Hershey Company (HSY) reported a trading volume of $0.24 billion, ranking 427th in the market. The stock rose 0.45% for the day, reflecting investor reaction to recent leadership changes. Natalie Rothman was appointed as Chief Human Resources Officer, effective August 18, 2025. With over 25 years of HR experience, including roles at Inspire Brands and Advance Auto Parts, Rothman is tasked with modernizing Hershey’s workforce strategies and supporting global expansion. Her expertise in automation and AI tools aligns with the company’s focus on operational efficiency.

SEC filings revealed Rothman acquired 1,067 shares of HSY common stock on August 18, 2025, at $178.40 per share. This transaction, reported via Form 4, indicates insider confidence in the company’s strategic direction. Rothman’s prior roles emphasize her track record in driving cultural and technological transformation, which could enhance Hershey’s talent development and organizational capabilities. The move underscores management’s commitment to aligning HR practices with long-term growth objectives, particularly as the company navigates market challenges like cocoa supply volatility and regulatory shifts.

Backtesting of a strategy buying the top 500 stocks by daily trading volume and holding for one day showed a total profit of $2,940 from December 2022 to August 2025. The approach faced a maximum drawdown of $-1,210, reflecting market turbulence. While Hershey’s short-term performance remains subject to broader market dynamics, its leadership restructuring and insider activity suggest a focus on stabilizing operations and capitalizing on its premium snack portfolio. Investors may monitor how Rothman’s initiatives translate into operational efficiency and employee engagement metrics in upcoming quarters.