Hepsiburada Reports FY24 Annual Report with SEC Filing.

• Hepsiburada files annual report on Form 20-F with SEC on April 30, 2025. • Report available on Hepsiburada's investor relations website and SEC's website. • Hepsiburada will provide a hard copy of the report to shareholders upon request. • Hepsiburada operates a hybrid e-commerce model in Türkiye. • Hepsiburada is a leading e-commerce technology platform in Türkiye.

ISTANBUL, April 30, 2025 — D-MARKET Electronic Services & Trading (d/b/a “Hepsiburada”) (NASDAQ: HEPS), a leading Turkish e-commerce platform, today announced that it has filed its annual report on Form 20-F for the fiscal year ended December 31, 2024 with the Securities and Exchange Commission (the “SEC”) [2]. The annual report on Form 20-F is now available on Hepsiburada’s investor relations website at https://investors.hepsiburada.com/en/financials/sec-filings, as well as on the SEC’s website at http://www.sec.gov [2].

Hepsiburada will provide a hard copy of its annual report containing the audited consolidated financial statements, free of charge, to its shareholders and ADS holders upon request from the Hepsiburada Investor Relations Department at ir@hepsiburada.com [2].

Hepsiburada operates a hybrid e-commerce model in Türkiye, combining first-party direct sales (1P) and a third-party marketplace (3P) with approximately 100 thousand merchants [2]. The company’s e-commerce platform offers a broad ecosystem of capabilities for merchants and consumers, including last-mile delivery, fulfillment services, advertising solutions, cross-border sales, payment services, and affordability solutions [2]. Hepsiburada’s integrated fintech platform, Hepsipay, provides secure payment solutions, including digital wallets, general-purpose loans, buy now pay later (BNPL), and one-click checkout, enhancing shopping convenience for consumers across online and offline channels while driving higher sales conversions for merchants [2].

Since its founding in 2000, Hepsiburada has been purpose-driven, leveraging its digital capabilities to empower women in the Turkish economy. In 2017, Hepsiburada launched the ‘Technology Empowerment for Women Entrepreneurs’ program, which has supported approximately 61 thousand female entrepreneurs across Türkiye in reaching millions of customers [2].

References:
[1] https://www.biospace.com/press-releases/genfit-announces-publication-of-the-2024-universal-registration-document-and-the-2024-annual-report-on-form-20-f
[2] https://www.marketscreener.com/quote/stock/HEPSIBURADA-124328863/news/Hepsiburada-Files-Its-2024-Annual-Report-on-Form-20-F-49770645/