Hasbro Outlook - Navigating Weak Technicals and Mixed Analyst Sentiment
Market Snapshot
Headline Takeaway: HasbroHAS-- (HAS) faces a weak technical outlook, with a recent price decline of -4.78%, and mixed analyst views failing to provide strong bullish support.
News Highlights
Recent global and market-related news has had limited direct impact on Hasbro, but here are key developments:
- U.S. Vaccine Policy Shifts – The Department of Health and Human Services is adjusting guidelines for the approval and recommendation of updated vaccines. While not directly related to Hasbro, changes in public health policy could influence broader economic sentiment and consumer spending trends.
- Uranium Mine Revival – President Trump’s decision to fast-track a Utah uranium mine highlights a potential industry shift in energy sectors. While uranium isn’t relevant to Hasbro, it reflects a pattern of economic policy changes that could indirectly influence market dynamics and investor risk appetite.
- China Factory Activity – China’s manufacturing sector contracted in May, though at a slower pace than in April. This weak data could temper global growth expectations and affect consumer discretionary sectors like toys and games, where Hasbro operates.
Analyst Views & Fundamentals
Analysts have shown a mixed outlook on Hasbro, with ratings ranging from "Underperform" to "Strong Buy" in the last 20 days. The simple average rating score is 4.33, while the performance-weighted rating is lower at 2.76, indicating that higher-ranked analysts historically delivered poorer returns. Rating consistency is low—analysts are "all over the map" on their stance.
These mixed signals don’t align with the recent price trend of -4.78%. While some analysts remain bullish (e.g., James Hardiman of CitigroupC--, who has a 100% historical win rate), others, like UBSUBS-- (0.0% win rate), have shown poor predictive performance.
Here are some key fundamental factors and their internal model scores (0–10, 10 = best):
- Price-to-Book (PB): 1.78 → Internal diagnostic score: 1.0 (extremely weak)
- Earnings-to-EBIT (EV/EBIT): -20.03 → Internal diagnostic score: 3.0 (below average)
- Operating Cash Flow / Operating Revenue (%): 11.21% → Internal diagnostic score: 2.0 (weak)
- Net Profit Margin: 100.26% → Internal diagnostic score: 2.0 (very strong but inconsistent with other metrics)
- Accounts Receivable Turnover: 2.28 → Internal diagnostic score: 1.0 (poor liquidity management)
- Price-to-Earnings (PE): -10.79 → Internal diagnostic score: 2.0 (negative multiple, weak)
While a few metrics like net profit margin look strong, others like PB and operating cash flow relative to revenue show weakness. These mixed fundamentals highlight a stock under pressure despite some underlying profitability.
Money-Flow Trends
Despite the weak technical and fundamental indicators, money-flow patterns paint a more nuanced picture. Large and extra-large institutional investors are showing a positive trend, with the block-inflow ratio at 57.63%—signaling big money is cautiously accumulating.
In contrast, retail flows (small investors) remain bearish, with a negative trend and a small-inflow ratio of 47.98%. This divergence suggests that while big institutions are optimistic enough to buy, everyday investors are still selling off their shares, possibly signaling ongoing market uncertainty.
Internal diagnostic score for fund flow: 7.99 (good), indicating a decent institutional buying trend despite the bearish price action.
Key Technical Signals
From a technical perspective, the outlook is bleak for Hasbro. The internal technical score is 2.05, the lowest category, and the overall trend is strongly bearish.
Key signals from the last 5 days include:
- WR Oversold: Internal diagnostic score: 1.93 (weak, indicating a weak attempt to bounce off oversold levels)
- MACD Death Cross: Internal diagnostic score: 1.77 (very bearish, signaling a likely continuation of the downtrend)
- Dividend Payable Date: Internal diagnostic score: 1.0 (bearish, as price pressure often follows ex-dividend dates)
Recent chart patterns (by date):
- 2025-09-03: WR Oversold and Dividend Payable Date occurred, both bearish signals.
- 2025-09-09: WR Oversold again, suggesting a weak attempt to find support.
The technical indicators remain overwhelmingly bearish, with 4 negative versus 0 positive signals. The market is in a weak state, and investors are advised to avoid entry at current levels.
Conclusion
Hasbro is currently in a difficult position. The fundamentals and technicals are both underperforming, while analyst views remain split. Although large institutional investors are showing cautious buying interest, the overall technical and price action trends remain bearish.
Actionable takeaway: Consider waiting for a clearer breakout or a pullback with stronger momentum confirmation before taking a position. With a technical score of 2.05, it may be best to avoid or monitor from the sidelines for now.

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