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The gold market is entering a pivotal phase, driven by a confluence of structural demand and macroeconomic tailwinds that position the metal as a cornerstone of 2026 investment strategies. Central banks, geopolitical tensions, and evolving monetary policy are converging to create a compelling case for gold's continued ascent, with price forecasts from major institutions suggesting a potential breach of $5,000 per ounce by year-end.
Central banks remain the linchpin of gold's structural demand. In Q2 2025,
of gold, a 33% decline from the prior quarter but still 41% above the 2010–2021 average. This trend accelerated in October 2025, with purchases -a 36% month-over-month increase, the highest level in months. , including Poland, Brazil, and Kazakhstan, have led the charge, reflecting a broader shift toward reserve diversification amid geopolitical uncertainty and a waning trust in dollar-denominated assets.The National Bank of Poland, for instance, added 19 tonnes in Q2 2025, while the People's Bank of China continued its measured accumulation, bringing its total holdings to 2,299 tonnes.
has even signaled plans to double its gold reserves to 100 tonnes by 2030. , 95% of central banks expect to increase their gold reserves over the next 12 months. This institutional demand is not merely cyclical but structural, and providing sustained price support even as real interest rates rise.Gold's appeal is further amplified by macroeconomic dynamics. The U.S. Federal Reserve's
will lower the opportunity cost of holding non-yielding assets like gold, making it more attractive in a low-yield environment. gold prices will reach $4,900 per ounce by year-end 2026, citing central bank demand and Fed easing as key drivers. Similarly, an average price of $4,538 per ounce for 2026, with upside potential to $5,000 as U.S. fiscal deterioration and dollar erosion persist.Geopolitical tensions, meanwhile, have cemented gold's role as a safe-haven asset.
and its aftermath have accelerated central banks' efforts to reduce reliance on the U.S. dollar, with gold increasingly viewed as a strategic hedge against currency volatility. that investor and central bank demand will average 585 tonnes per quarter in 2026, fueling a projected price rise toward $5,000 per ounce.Gold's Multi-Asset Safe-Haven Role
Beyond central banks, gold's safe-haven status is being reinforced by broader market dynamics.
The case for gold in 2026 is not speculative but rooted in structural and macroeconomic fundamentals. Central banks are reshaping global reserve strategies, while geopolitical and monetary uncertainties are amplifying demand for a currency-agnostic store of value. With institutional forecasts aligning on a $5,000-per-ounce target by year-end, investors would be wise to consider exposure through physical gold, ETFs, or mining equities.
As the world navigates a multipolar monetary system, gold's role as a strategic asset-and its ability to outperform in times of crisis-makes it an indispensable component of a resilient portfolio.
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