Fox News Aims to Revamp with Streaming Service Fox One Amid Aging Audience Concerns

Fox News has launched its streaming service, Fox One, priced at $19.99/month, in an effort to attract younger audiences and combat its aging viewer demographic. The service will offer sports like NFL and MLB and a partnership with ESPN for a broader sports package at $39.99/month. Fox aims for a modest subscriber base of 4-6 million.

Fox News has launched its streaming service, Fox One, priced at $19.99 per month, in an effort to attract younger audiences and combat its aging viewer demographic. The service will offer sports like NFL and MLB and a partnership with ESPN for a broader sports package at $39.99 per month. Fox aims for a modest subscriber base of 4-6 million.

Fox One, which launched on July 2, 2025, combines the company’s live news, sports, and entertainment content in one place. The service is available on various platforms including Apple iOS and Android mobile, web, and connected TV platforms such as Roku, Amazon Fire TV, and Prime Video Channels [2].

Pete Distad, CEO of Fox One, stated that the service is designed to cater to cord-cutters and cord-nevers, who are increasingly turning to digital platforms for news and entertainment. The service will feature personalized homepages that display content based on the subscriber's interests [1].

Starting in October, subscribers will have the option to bundle Fox One with ESPN’s upcoming streaming app for $39.99 per month. The bundle will offer additional sports content and live events, providing a more comprehensive sports experience [3].

Fox aims to make the streamer profitable and leverage the content it already has, rather than spending billions of dollars on new digital programming. The company is also exploring the potential for bundling with other streaming services in the future [1].

The launch of Fox One comes after the failed launch of Venu, a sports-focused streaming service founded by Disney, Warner Bros. Discovery, and Fox, which dissolved in January after legal threats from competitors [1].

Fox News aims to maintain its cable revenue while expanding its digital footprint. Lachlan Murdoch, CEO of Fox Corporation, stated that the traditional cable bundle remains the greatest value and service to consumers, but more people are outside of the bundle. Fox is exploring ways to reach this growing audience through streaming services [1].

Reference List:
[1] https://www.hollywoodreporter.com/business/business-news/fox-one-launch-1236348033/
[2] https://www.nasdaq.com/articles/fox-unveils-fox-one-streaming-service
[3] https://www.mediaplaynews.com/espn-dtc-fox-one-launch-standalone-streaming-services/