Forrester Unveils AI Self-Service Offering for Trusted Insights and Advice

Forrester has launched Forrester AI Access, a self-service offering that uses generative AI to equip clients with trusted insights and advice. The offering extends the reach of Forrester's research portfolio and makes proprietary data, guidance, and best practice research available to more stakeholders across an organization. Forrester AI Access is available in three versions and is designed to deliver curated, research-backed advice that is actionable, succinct, and transparent about its sources.