Flipster Partners With TALON, Enters Esports Arena

Flipster, a rapidly expanding cryptocurrency derivatives trading platform, has announced an exclusive partnership with TALON, a prominent competitive gaming organization in Asia. This collaboration marks Flipster's entry into the global esports arena, with TALON's Dota Two team officially competing under the name 'Flipster Talon' for the next year.

As part of this partnership, Flipster has secured naming rights for TALON's Dota Two team, establishing itself as the official crypto exchange partner of the organization. This move aims to bridge the worlds of esports and digital assets, fostering education, interactivity, and inclusive participation.

Youngsun Shin, head of product and partnerships at Flipster, highlighted the significance of this partnership, stating, "Esports is one of the most exciting frontiers for Web 3.0 culture to thrive. Through Flipster Talon, we’re championing a new kind of connection with a digital-native generation that values openness, creativity, and inclusion—the same values that underpin crypto."

The partnership will involve a series of co-created content, campaign drops, and digital fan activations aimed at deepening fan engagement and making crypto more approachable. Shin further emphasized Flipster's commitment to access and inclusion, noting that the platform supports the gaming community from casual fans to pro athletes, much like it empowers both beginner and experienced traders.

Sean Zhang, CEO of TALON, expressed enthusiasm about the partnership, saying, "We’re thrilled to welcome Flipster to the TALON family. As innovators in their field, Flipster shares our drive to push boundaries and create richer fan experiences. Together, we’re exploring exciting new ways to bring gaming and crypto culture together."

Since its founding in 2021, Flipster has grown rapidly, serving over one million users across nearly 200 countries. The platform offers over 350 trading pairs across spot and futures markets with up to 100x leverage and zero trading fees, providing users with the tools to execute strategies efficiently. Beyond trading, Flipster offers access to capital-efficient opportunities, including earning programs and token airdrops.

TALON, headquartered in China Hong Kong, is known for its dominance in titles such as League of Legends, Dota Two, and Arena of Valor, as well as its growing content platform and lifestyle-driven brand collaborations. The full Flipster Talon rollout is set for June 2025, including player signings, co-branded content, and a launch video to mark the partnership’s debut.