Fiverr's Q2 2025 Earnings Call: Unraveling Contradictions in Growth, Conversion, and Revenue Guidance

Fiverr Go impact on conversion, services revenue growth outlook, Fiverr Go impact on conversion and marketplace growth, Fiverr Go subscription revenue contributions, take rate guidance and expansion are the key contradictions discussed in Fiverr International Ltd.'s latest 2025Q2 earnings call.



Revenue and Profitability Growth:
- Fiverr International Ltd. reported revenue of $108.6 million for Q2 2025, up 15% year-over-year, with an adjusted EBITDA margin of 20%.
- Growth was driven by increased spend per buyer and strong demand for AI-related services and managed services.

AI Services and Marketplace Expansion:
- The company's AI services experienced significant growth, with categories like AI agents and workflow automation seeing 5-10x increases in the past 6 months.
- This growth was fueled by AI's impact on various business processes and Fiverr's position as a leading platform for AI experts.

Services Segment Performance:
- Services revenue reached $34 million, representing a 31% share of total revenue, with year-over-year growth of 84%.
- Growth was attributed to the successful launch of AI-powered tools such as the Shopify Store Builder and enhanced cross-selling between AutoDS and the marketplace.

Upmarket Strategy and Marketplace Diversification:
- Over 50% of the marketplace's GMV came from transactions over $200, with higher-value transactions growing at double-digit rates year-over-year.
- This shift towards more complex projects was part of Fiverr's strategy to reduce exposure to macroeconomic fluctuations and focus on high-value, sophisticated customers.