Etsy Shares Slide 1.03% with $370M Volume (286th) as U.S. Tariff Changes Trigger 70% Revenue Drop from Key Seller

On August 28, 2025, Etsy (ETSY) shares fell 1.03% with a trading volume of $370 million, ranking 286th in market activity. The decline followed reports that British seller Jess Chappell, a significant contributor to Etsy’s revenue, ceased U.S. sales due to new trade policies. Chappell, whose animal-themed products accounted for half her income, cited financial infeasibility after the U.S. ended the “de minimis” tariff exemption for low-value imports. Etsy confirmed a 70% year-over-year drop in Chappell’s platform revenue, highlighting the vulnerability of small sellers to regulatory shifts.

Etsy has intensified efforts to support affected sellers, including enhanced purchase protection and tools for origin verification. CEO Josh Silverman emphasized the company’s commitment to navigating regulatory changes while safeguarding its community. However, the broader impact of tightened trade rules on international small businesses remains a risk, as shipping disruptions and rising costs force many to scale back cross-border operations.

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