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Title: State Street Consolidates ETF Sales and Marketing Efforts

State Street Corp. is set to take control of the sales and marketing of its Select Sector SPDR Funds, a move that will bring these iconic exchange-traded funds (ETFs) under one roof. The company will replace ALPS Inc. as the distributor of the Select Sector SPDR Funds, which include some of the industry's largest and most recognizable products, such as the $84 billion Technology Select Sector SPDR Fund (ticker XLK) and the $51 billion Financial Select Sector SPDR Fund (XLF) [1].

This shift marks a significant change in the company's distribution strategy, as State Street has been outsourcing these functions to ALPS since 1998. The decision to bring these sales and marketing efforts in-house is part of a broader effort to streamline and consolidate the company's operations. According to Anna Paglia, a spokesperson from State Street Investment Management, "State Street is excited to take over distribution of Select Sector Funds and bring it under one umbrella along with investment advisory services" [1].

The move comes as part of a broader trend in the ETF industry, where legacy firms are seeking to unlock more revenue from their popular products. In July, Invesco Ltd. proposed changes to the structure of the Invesco QQQ Trust Series 1, which could pave the way for the asset manager to earn revenue from the behemoth ETF [2].

Meanwhile, investment inflows into ETFs surged in July, reaching $121 billion and bringing total 2025 flows to $677 billion. This record-setting pace could deliver $1.3 trillion in annual ETF flows, according to a report by Matthew Bartolini, head of Americas ETF research at State Street Investment Management [2]. The report highlights the resilience of the ETF industry despite persistent weakness in small-cap strategies, with equity strategies capturing $81.5 billion in July alone.

Bond ETF flows also hit a record pace, reaching $200 billion for 2025 in July and projecting to surpass $380 billion by year-end. Active ETF strategies continued their dominance with $45.3 billion in July inflows, while thematic ETFs rebounded with $3.8 billion of flows, driven primarily by robotics and artificial intelligence strategies [2].

In a separate development, State Street Corp. is resigning as trustee for the Tracker Fund of Hong Kong (TraHK), a move that completes the U.S. financial giant's full withdrawal from one of the city's most prominent ETFs. HSBC Institutional Trust Services (Asia) Ltd. is expected to take over the trustee role from State Street by October 2025, subject to regulatory approval [3].

References:
[1] https://www.bloomberg.com/news/articles/2025-08-11/state-street-brings-sales-of-317-billion-spdr-lineup-in-house
[2] https://www.etf.com/sections/news/etf-flows-surge-shrug-small-cap-exodus-state-street
[3] https://www.caixinglobal.com/2025-08-08/state-street-bows-out-from-hong-kongs-flagship-etf-102349746.html