Electronic Arts Launches "skate." in Early Access, Expands Accessibility and Revenue Potential

Electronic Arts (EA) has announced the Early Access launch of "skate.", its latest skateboarding video game, on September 16 for various platforms. The game is free-to-download, cross-platform, and cross-progression, with a massive open world and multiplayer capabilities. The launch represents a strategic move to capture a broader audience and generate interest in its skateboarding franchise.

Electronic Arts (EA) has announced the Early Access launch of "skate.", its latest skateboarding video game, on September 16 for various platforms. The game will be available for PlayStation® 5, Xbox Series X|S, PlayStation® 4, Xbox One, and PC via Steam, Epic Games Store, and the EA app. "skate." is free-to-download, cross-platform, and cross-progression, making it accessible for both longtime franchise fans and newcomers [1].

Set in the vibrant city of San Vansterdam, "skate." offers a massive open world where players can discover unique skate spots, land insane tricks, and connect or compete with friends online. The game features four unique neighborhoods—Hedgemont, Gullcrest, Market Mile, and Brickswich—each with its own distinct vibe and challenges. From parks and plazas to rooftops and massive ramps, every corner of San Vansterdam is packed with skateable spots, including the House of Rolling Reverence, a former church transformed into a trick haven for skaters [1].

At the core of "skate." is the restored and improved Flick-It System, brought back to life through the Frostbite™ Engine to deliver the best skateboarding experience ever offered. The game introduces a variety of new tricks, such as wallies, slappies, and firecrackers, providing fresh ways to ride. Skatepedia serves as the ultimate resource for mastering tricks and styles while ensuring accessibility for new players [1].

The Early Access launch represents a strategic move by EA to capture a broader audience and generate interest in its skateboarding franchise. EA aims to capture the freedom, creative expression, and community of skateboarding and share it with as many people as possible. The game's development has been collaborative, with player feedback integral to its evolution [2].

Collaborative development with skate. fans and the community has been a priority throughout the development process. Player feedback will continue to shape the game during its Early Access period, with new content expected every season, including fresh challenges, cosmetics, music, world updates, and events. "skate." offers players the ability to find their own fun with endless activities, including rotating world map challenges and high-energy Throwdowns with friends. The new Spectate mode lets players instantly find the action and use Spectaport to jump straight into any live session [1].

Electronic Arts, a global leader in digital interactive entertainment, has a strong portfolio of critically acclaimed brands such as EA SPORTS FC™, Battlefield™, Apex Legends™, The Sims™, EA SPORTS™ Madden NFL, EA SPORTS™ College Football, Need for Speed™, Dragon Age™, Titanfall™, Plants vs. Zombies™, and EA SPORTS F1®. In fiscal year 2025, EA posted GAAP net revenue of approximately $7.5 billion [3].

References:
[1] https://www.morningstar.com/news/business-wire/20250826616018/ea-and-full-circle-reveal-september-16-early-access-release-date-for-skate
[2] https://variety.com/2025/gaming/news/ea-skate-trailer-early-access-date-gaming-news-roundup-1236498939/
[3] https://finance.yahoo.com/news/ea-full-circle-reveal-september-160000180.html