eHealth shares surge 14.42% intraday as CEO buys stock and Zacks cites industry growth.

eHealth surged 14.42% intraday, driven by its CEO purchasing 187,969 shares at $1.38 ($259,557 total) on February 27, 2026, and a March 3 Zacks report highlighting the insurance brokerage industry’s growth. The report cited improved pricing, cautious underwriting, and rising demand, projecting the market to grow from $14.038 billion in 2025 to $14.58 billion in 2026. eHealth, a leading private health insurance platform, offers consumer engagement, education, and enrollment solutions through its technology-driven platform supporting Medicare Advantage, individual, and family insurance products.