DBG Announces Four Campus Photo Shoots for February, Including Two New Universities Launched Under Its NIL Initiative in the $36.4 Billion Global Licensed Sports Merchandise Market

Digital Brands Group (DBG) will coordinate four campus photo shoots in February, including two new universities: University of Colorado and Vanderbilt University. The company will also return to the University of Alabama and University of Mississippi, featuring female student athletes from various sports teams. DBG is expanding its Name, Image, and Likeness (NIL) strategic initiative in the $36.4 billion global licensed sports merchandise market.