Why Did Cricut Plunge 15%?

On July 15, 2025, Cricut's stock experienced a significant drop of 15% in pre-market trading, sparking concerns among investors about the company's recent performance and future prospects.

Cricut's recent financial performance has been a focal point for investors. The company released its Q2 2025 earnings report on August 5, 2025, which provided insights into its financial health and operational efficiency. The earnings report is crucial for understanding the company's current standing and future growth potential.

Investors are closely monitoring Cricut's short interest ratio and trading volume, as these metrics can indicate market sentiment and potential price movements. The short interest ratio, in particular, is a key indicator of investor pessimism or optimism towards the stock. A high short interest ratio may suggest that investors are betting against the stock, which could lead to further price volatility.