Coupang Shares Climb 0.07% as Trading Volume Plummets 49% to $230M NYSE Ranking Tumbles to 428th

On August 8, 2025, Coupang (CPNG) closed with a 0.07% gain, trading at $28.13, while its daily trading volume dropped 49.48% to $230 million. The stock ranked 428th in trading activity among NYSE-listed equities.

Coupang received a "strong-buy" rating from Nomura Securities, raising its price target to $35.00. This upgrade follows recent analyst activity, including a "hold" from Deutsche Bank and a $27.00 target from Wall Street Zen. However, insider selling has emerged as a notable factor, with major shareholder Svf Investments (Uk) Ltd offloading 10 million shares at $28.25, reducing its ownership by 3.13%. Director Benjamin Sun also sold 200,000 shares, trimming his stake by 13.16%.

Institutional investors have bolstered their positions, with Price T Rowe Associates and Dodge & Cox increasing holdings by 29.2% and 101.6%, respectively. These moves highlight confidence in Coupang’s long-term prospects despite recent insider sales. The stock remains heavily institutional-owned, with 83.72% of shares held by funds and large investors.

A backtested strategy of purchasing the top 500 high-volume stocks and holding for one day generated a 166.71% return from 2022 to 2025, outperforming the benchmark by 137.53%. This underscores the role of liquidity concentration in short-term performance, particularly during volatile market periods.