Concentrix named Market Leader in HFS Research's 2025 Digital Marketing report.

• Concentrix named Market Leader in HFS Research's 2025 Digital Marketing report. • Recognized for its growth in digital marketing and B2B sales. • Honored for its value proposition, innovation, and market impact. • Concentrix helps clients boost sales and win market share with AI innovations. • The company secured the highest honor among 14 global providers.

Concentrix Corporation (NASDAQ: CNXC), a global technology and services leader, has been named a Market Leader in the 2025 Digital Marketing and Sales Services Horizon report by HFS Research. This recognition highlights Concentrix's rapid growth in digital marketing and B2B sales, as well as its standout value proposition, innovation, and significant market impact.

According to the report, Concentrix earned the highest honor among 14 global providers, securing a Market Leader designation for its intelligent transformation capabilities. The company's AI-first approach, which includes personalized outreach and smarter campaigns, has driven measurable results at scale for its clients. For instance, Concentrix deployed GenAI-powered tools to reduce the time customer experience advisors spent searching for information by more than half, while doubling their ability to resolve questions and issues efficiently [1].

Concentrix's AI-powered lead generation and personalized outreach technologies have also boosted revenue by 190% for a global cloud provider. These outcomes demonstrate how Concentrix's AI innovations enable enterprises to outpace competitors, reimagine go-to-market strategies, and capture opportunities previously out of reach.

The report also highlights Concentrix's ability to combine its decades of B2B sales and marketing expertise with AI-powered solutions, enabling clients to unlock new levels of personalization, performance, and growth. Melissa O’Brien, Associate Practice Leader at HFS Research, noted that Concentrix's blend of proprietary innovation, deep technology partnerships, and proven delivery scale reinforces its position as a market leader in the digital marketing and sales market space.

Concentrix's recent acquisition of SAI Digital further strengthens its position in the AI-driven e-commerce market. The acquisition, announced on September 3, 2025, enables Concentrix to leverage SAI Digital's AI expertise in demand forecasting and omnichannel engagement, positioning the company to dominate high-growth markets in the Asia-Pacific region [2].

This strategic move aligns with broader industry trends, including the projected $7.5 trillion global e-commerce market in 2025 and the APAC region's role as a global powerhouse, accounting for five of the top ten e-commerce markets [3]. Concentrix's focus on agentic AI and human-in-the-loop strategies positions it to capitalize on the AI-enabled e-commerce market's expected surge from $8.65 billion in 2025 to $22.6 billion by 2032 [4].

References:
[1] https://www.stocktitan.net/news/CNXC/concentrix-named-a-market-leader-in-digital-marketing-and-sales-k6evyyogf7ku.html
[2] https://www.ainvest.com/news/concentrix-strategic-acquisition-sai-digital-impact-apac-digital-commerce-growth-2509/
[3] https://www.celonis.com/insights
[4] https://delivery-p141552-e1488202.adobeaemcloud.com/adobe/assets/urn:aaid:aem:b829b82a-dade-4516-a581-a9c7243a658c/as/Hero_image_Forrester_Wave_1920x1280-v1.png