Comcast CEO Plans $27-$28 Bid for Warner Bros. Discovery

Comcast CEO Brian Roberts is reportedly planning to bid on Warner Bros. Discovery's studio and streaming business, with a proposed offer in the range of $27 to $28 per share. This move aims to strengthen Comcast's media business, which has struggled with Peacock's poor performance and a smaller studio operation. Comcast's entry into the bidding war could drive up the value of Warner Bros. Discovery and reshape the ownership of one of Hollywood's largest content libraries.