Collective Audience Welcomes Digital Marketing Veteran Sean McCormick to Advisor Collective

Collective Audience, Inc. (OTCQB:CAUD), a leading innovator in audience-based performance advertising and media for the open web, has appointed digital marketing executive Sean McCormick to its Advisor Collective. McCormick brings over 20 years of experience in digital lead generation, data marketing, and monetization, making him an invaluable addition to the team.



As a seasoned executive with a proven track record in driving operational performance for companies across digital marketing, SaaS, and data industries, McCormick has led high-performing teams and spearheaded cutting-edge solutions. His expertise spans data activation, consent-driven marketing, and AI-powered solutions, aligning perfectly with Collective Audience's focus on leveraging data and AI in digital advertising.

McCormick's appointment comes at a pivotal stage in the company's growth and development, following its two major transformative acquisitions and the formation of key strategic partnerships. His insights and leadership will be crucial in optimizing Collective Audience's global teams, technology, products, and brands in preparation for organic and acquisitive growth in 2025.

"I'm excited to join the exceptional group of leaders Peter has assembled in the Advisor Collective," stated McCormick. "The evolving data landscape demands greater collaboration and innovation to drive the next wave of growth across advertising and media-especially as third-party cookies fade and privacy gains importance. I look forward to providing important perspectives from my experience in data activation, consent-driven marketing, and AI-powered solutions."

Collective Audience CEO Peter Bordes welcomed McCormick's appointment, highlighting the company's commitment to integrating and optimizing its global teams, technology, products, and brands. "Sean's appointment also represents another important step in our corporate development roadmap, which includes integrating and optimizing our global teams, technology, products, and brands in preparation for organic and acquisitive growth in 2025," added Bordes.

McCormick's expertise and leadership will be instrumental in helping Collective Audience navigate the rapidly changing digital advertising landscape and capitalize on emerging opportunities. As the industry shifts away from third-party cookies and emphasizes privacy-compliant solutions, McCormick's background in data activation, consent-driven marketing, and AI-powered solutions will be invaluable in driving the company's success.

In conclusion, Sean McCormick's appointment to Collective Audience's Advisor Collective reflects the company's commitment to staying at the forefront of the digital advertising industry. By leveraging McCormick's expertise in data activation, consent-driven marketing, and AI-powered solutions, Collective Audience is well-positioned to thrive in the rapidly evolving digital landscape and deliver long sought-after visibility, complementary technology, and unique audience data to its clients.