Coinbase One Card Now Open to American Users with Bitcoin Rewards

Coinbase has opened up its Coinbase One Card to American users, allowing hundreds of thousands of people to earn up to 4% in Bitcoin rewards on all purchases. The card, created in partnership with American Express, offers variable Bitcoin rewards on all spending categories. Users must have a Coinbase One subscription, which costs $29.99 per month, to access the card. The firm has seen early users add over $200 million to the platform to boost rewards.

Coinbase has expanded access to its Bitcoin rewards credit card, the Coinbase One Card, to hundreds of thousands of American users. This move follows the end of the waitlist, making the card available to a broader audience. The card, a partnership between Coinbase and American Express, offers users up to 4% in Bitcoin rewards on all purchases, with rewards starting at 2% and scaling up based on cryptocurrency holdings on the platform.

The Coinbase One Card allows users to earn Bitcoin on everyday spending, providing a seamless way to accumulate cryptocurrency. Early users have deposited over $200 million in crypto to boost rewards, and the card has seen more than $100 million in spending, with an average monthly spend of $3,000 per user. This indicates strong adoption and potential for the card to become a primary spending tool.

The card is exclusively available to Coinbase One subscribers, with the premium subscription costing $29.99 per month and offering zero trading fees and enhanced account protection. Alternatively, the new Coinbase One Basic tier at $5 per month or $49.99 annually provides a more affordable entry point with limited perks, making the card accessible to a broader audience.

The Bitcoin rewards on the Coinbase One Card differ from traditional credit cards, which often limit rewards to specific spending categories. The Coinbase One Card offers variable Bitcoin rewards on all purchases, regardless of category. This structure encourages users to deposit more assets, integrating spending with crypto accumulation seamlessly.

From a financial perspective, the rewards' value fluctuates with Bitcoin's price, which was trading around $60,000 as of the latest market data from major exchanges in late 2025. This volatility adds a unique risk-reward element absent in fixed-point systems of conventional cards. Coinbase mitigates some concerns by partnering with American Express, ensuring reliability in payment processing and customer support.

The card's impact on user behavior is evident from internal metrics: average monthly spends of $3,000 per user rival traditional cards, while the deposit surge highlights retention strategies. Regulatory compliance, ensured through American Express’s infrastructure, addresses common concerns in crypto payments. Industry experts predict such hybrid products could drive mainstream adoption, with global crypto ownership projected to reach 1 billion by 2030.

Coinbase’s Q2 2025 earnings underscore the revenue potential, with subscription services up amid market volatility. The Basic tier democratizes access, lowering barriers for crypto-curious individuals. In summary, the Coinbase One Card not only ends a wait but ignites a new era of reward-driven crypto engagement, promising value for users across the spectrum.

References
Coinbase Ends Waitlist for Bitcoin Rewards One Card, Boosting Access for Users^[1] https://en.coinotag.com/coinbase-ends-waitlist-for-bitcoin-rewards-one-card-boosting-access-for-users/
Coinbase One Card Opens Up to American Users With Bitcoin Rewards^[2] https://decrypt.co/344888/coinbase-one-card-opens-all-users-bitcoin-rewards