Chime Introduces New Cash Back Rewards on Chime Card for Chime+ Members

martes, 9 de septiembre de 2025, 9:21 am ET2 min de lectura
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Chime introduces the Chime Card, a secured credit card with 1.5% cash back rewards for Chime+ members in rotating categories. The card also features a premium design, credit-building tools, and a fee-free overdraft protection with SpotMe. The Chime Card is the latest addition to Chime's suite of banking services, which includes fee-free checking and savings, 47,000 fee-free ATMs, and 24/7 live support.

Chime, a leading digital bank, has introduced the Chime Card, a secured credit card offering 1.5% cash back rewards to Chime+ members in rotating categories. The card, designed to help users build credit, is the latest addition to Chime's suite of fee-free banking services, which includes checking and savings accounts, 47,000 fee-free ATMs, and 24/7 live support.

The Chime Card, which is free if ordered in black or green, or $50 for a titanium finish, is a secured card that requires customers to maintain a certain balance in their Chime checking account. This balance becomes the spending limit for the card. The card offers cash back rewards on categories such as groceries, gas, and restaurants, which rotate every few months. These rewards are tracked automatically in the app and accrue every nine days.

The Chime Card also features a premium design, credit-building tools, and fee-free overdraft protection with SpotMe. The SpotMe feature allows eligible members to overdraw their account up to $200 without incurring fees. Chime+ members, who receive a qualifying direct deposit, are eligible for these benefits, which are in addition to the existing Chime+ features such as a 3.75% APY on savings and priority support.

Chime's introduction of the Chime Card is part of its strategy to boost customer growth and compete with traditional banks. The card is being rolled out to new and existing members over the coming weeks and months. Current holders of Chime's original secured Credit Builder card can upgrade to the new cash-back rewards card directly in the app.

Chime went public in June and has seen its stock price drop by about 10% from its initial offering. The introduction of the Chime Card is seen as a move to revive its slumping stock and attract more affluent customers. The card is issued by Chime's bank partners, Bancorp and Stride.

Chime's new rewards card is free if you order it in black or green, or you can get a titanium card for an extra $50 plus tax. Chief marketing officer Vineet Mehra says some Chime customers “want to display a certain amount of progress they're making in their lives.” The branding is another indication that Chime is trying to move upmarket and compete for more affluent customers. Last year, it started saying that it wants to serve people that earn up to $100,000.

The rewards on Chime’s new card accrue every nine days, but they disappear if you close the card (or Chime closes it for you). Current holders of Chime’s original secured Credit Builder card can upgrade to the new cash-back rewards card in the Chime app, the company says. Since Chime doesn’t have a bank charter, the card is issued by its bank partners, Bancorp and Stride. It began shipping the new cards to a small number of customers in August and will continue to roll them out in the coming months.

Other financial institutions already offer secured cards with rewards. Discover has a “Discover it” secured credit card with 2% cash back on gas and groceries (on up to $1,000 per quarter in spending), plus 1% unlimited cash back on all other purchases. That card has a 27.24% annual percentage interest rate (APR), according to Bankrate. Capital One has a Quicksilver secured card that gives 1.5% unlimited cash back on every purchase, with an APR of 29.74%. Companies ranging from Bank of America to fintech startup Self also offer secured cards with rewards.

Chime went public in June and hopes its new rewards card will help revive its slumping stock. In its first-ever earnings call last month, the fintech beat analysts’ expectations for revenue and profit, yet its stock stock dropped 15%, likely due to concerns about slowing growth. Its stock is trading about 10% lower than the $27 it debuted at a few months ago, with a current market value of $9 billion.

References:
https://www.forbes.com/sites/jeffkauflin/2025/09/09/leading-digital-bank-chime-rolls-out-cash-back-secured-credit-card/
https://www.marketscreener.com/news/chime-makes-fee-free-banking1-even-more-rewarding-introducing-new-chime-card-with-cash-back-rewards-ce7d59dfde8efe2c

Chime Introduces New Cash Back Rewards on Chime Card for Chime+ Members

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