Chevy Equinox EV Sets New Sales Record for Non-Tesla EVs in the US

In July, GM sold over 19,000 electric vehicles, a 115% YoY increase and its best July sales month yet. The Chevy Equinox EV led the surge, with 8,500 models sold, its best month and the best for any non-Tesla EV. The electric SUV is selling well due to its affordable price, driving range, and fast charging capabilities, attracting conquest buyers and younger buyers. GM has now sold around 36,000 Chevy Equinox EV models through July.

In July, General Motors (GM) achieved a significant milestone in its electric vehicle (EV) sales, with over 19,000 units sold, marking a 115% year-over-year (YoY) increase and its best July sales month yet [1]. This impressive performance was primarily driven by the Chevy Equinox EV, which sold 8,500 units, its highest monthly sales figure and the best for any non-Tesla EV in the United States [1].

The Chevy Equinox EV's success can be attributed to several key factors. Firstly, its affordability has been a significant draw, with the lower-priced LT model starting under $35,000 [1]. Additionally, the electric SUV offers a driving range of over 315 miles and fast charging capabilities, making it an attractive option for consumers [1]. These features, along with its sleek design, have attracted both conquest buyers from other brands and younger buyers [1].

GM's strong performance in July is part of a broader trend of growing EV sales and market share. According to GM, its EV sales were up by more than 100% in the second quarter of 2025, making it the second-largest electric vehicle seller in the industry behind Tesla [2]. The company expects EVs to have an 8.5% market share of the new car market in July 2025 [2].

The Chevy Equinox EV's popularity has also had a notable impact on GM's overall EV sales. Through July, GM has sold around 36,000 Chevy Equinox EV models, significantly contributing to its overall EV sales figures [1]. In comparison, Ford has sold 27,093 Mustang Mach-Es, Hyundai has sold 24,910 IONIQ 5s, and Honda has sold 22,635 Prologues so far this year [1].

As the federal EV tax credit is set to expire at the end of September, GM has been offering generous discounts to push inventory. Leases for the 2025 Chevy Equinox EV start as low as $289 per month, making it one of the best deals on the market [1]. Other major manufacturers, such as Hyundai, Honda, and Ford, are also offering significant savings ahead of the incentive cutoff [1].

GM is expected to provide more detailed information about its third-quarter US sales in October. This report will offer a comprehensive breakdown of the company's performance in the EV market.

References:
[1] https://electrek.co/2025/08/04/chevy-equinox-ev-crushed-it-in-july-best-for-non-tesla-ev/?extended-comments=1
[2] https://gmauthority.com/blog/2025/08/gm-sold-a-lot-of-chevy-equinox-ev-units-in-july/