Bitfarms Names New CFO to Spearhead North American AI Infrastructure Shift

Bitfarms appoints Jonathan Mir as new CFO, effective October 27, 2025, to lead its pivot to North American AI infrastructure. Mir brings over 25 years of capital markets experience, including roles at Lazard and Bank of America. Outgoing CFO Jeff Lucas will retire but stay on as strategic advisor through Q1 2026.

Bitfarms (NASDAQ:BITF), a speculative AI infrastructure play, has appointed Jonathan Mir as its new Chief Financial Officer (CFO), effective October 27, 2025. Mir brings over 25 years of capital markets experience, including roles at Lazard and Bank of America. The appointment follows the retirement of outgoing CFO Jeff Lucas, who will remain as a strategic advisor through Q1 2026.

Mir's primary responsibility will be to lead the financial strategy for Bitfarms' North American AI expansion. This move comes as Bitfarms continues to pivot its focus towards AI infrastructure, a sector that has gained significant traction in recent years. The appointment of Mir signals Bitfarms' commitment to strengthening its financial position and accelerating its AI infrastructure growth.

In the second quarter of 2025, Bitfarms reported a GAAP EPS of -$0.05, missing by $0.03, and revenue of $77.8M, falling short by $1.98M. Despite these misses, the company has been actively working to secure financing for its AI expansion. Bitfarms converted its Macquarie facility to a $300M project financing arrangement, drawing $50M for its AI expansion efforts Bitfarms appoints new CFO to lead North American AI infrastructure pivot^[1].

The appointment of Mir is expected to bring a fresh perspective to Bitfarms' financial strategy, focusing on the North American market. His extensive experience in capital markets will be crucial in navigating the complexities of the AI infrastructure sector. As Bitfarms continues to reset its operations and defer growth, the appointment of Mir as CFO is a strategic move aimed at positioning the company for future success.