Bitcoin News Today: Bitcoin Surpasses Amazon in Market Cap, Ranks 6th Globally

Bitcoin’s market capitalization has surged past that of Amazon, reaching approximately $2.45 trillion and securing the sixth position in global asset rankings, according to multiple market trackers and data platforms [1][2]. This development marks a significant milestone in the evolution of digital assets, as Bitcoin continues to assert itself as a major player in the global financial system. The achievement is particularly notable given Amazon’s long-standing reputation as a dominant force in traditional equities and e-commerce.

This shift in valuation is attributed to Bitcoin’s current price, trading at around $118,408, combined with its limited supply of 19.76 million circulating coins, which together drive a substantial market capitalization. Institutional tracking platforms have confirmed the surpassing of Amazon’s market cap, reinforcing the broader trend of investor reallocation from traditional equities to alternative asset classes [2]. Analysts have noted that this event reflects Bitcoin’s growing acceptance as a store of value and a hedge against macroeconomic uncertainty [3].

Bitcoin’s rise into the top six global assets places it behind only gold, real estate, and commodities like oil and silver, while outpacing major tech giants including Google, Microsoft, and Apple [2]. The move underscores a growing recognition of digital assets as legitimate components of diversified portfolios, particularly among institutional investors seeking exposure to high-conviction, long-term holdings [3].

On-chain data further supports the view that the current bull market is in a mid-cycle phase rather than nearing a peak. A significant portion of the circulating Bitcoin supply is in unrealized profit, and whale activity has not indicated widespread dumping or panic selling, signaling sustained investor confidence [3]. Tuur Demeester, a Bitcoin economist and co-author of the “How to Position for the Bitcoin Boom” report, has projected that Bitcoin could experience a 4–10x price appreciation from current levels, potentially reaching above $500,000 in the coming years [3]. However, it is important to note that such projections are speculative and based on macroeconomic and institutional adoption trends rather than current performance data.

The U.S. government has played a pivotal role in Bitcoin’s rise through supportive policy initiatives, including the establishment of a National Strategic Bitcoin Reserve and the rapid approval of spot Bitcoin ETFs [3]. These developments have not only enhanced domestic confidence but also positioned the United States as a leader in the global adoption of digital assets, encouraging other nations to explore similar frameworks.

As of early August 2025, Bitcoin’s market dominance remains strong at 59.66% of the total crypto market, which is valued at $3.95 trillion [4]. This dominance, combined with its performance relative to traditional assets, further cements Bitcoin’s role as a key barometer of the crypto market’s overall health and trajectory.

Source:

[1] Bitcoin Surpasses Amazon in Market Capitalization, Rises ... (https://www.bitget.com/news/detail/12560604905339)

[2] Bitcoin Market Cap Surpasses Amazon, Rises to 6th in ... (https://www.moomoo.com/news/flash/20875199/bitcoin-market-cap-surpasses-amazon-rises-to-6th-in-global)

[3] Bitcoin's 'mid-cycle strength': Tuur Demeester predicts ... (https://cryptoslate.com/bitcoins-mid-cycle-strength-tuur-demeester-predicts-500k-target/)

[4] Bitcoin Trails Gold in 2025 but Dominates Long-Term Returns ... (https://finance.yahoo.com/news/bitcoin-trails-gold-2025-dominates-215510849.html)