Bitcoin as Digital Gold: Saylor's Aggressive Buy Strategy Reshapes Corporate Assets

Michael Saylor, executive chairman of Strategy Inc. (formerly MicroStrategy), has continued his aggressive Bitcoin accumulation strategy in 2025, acquiring an additional 155 BTC for approximately $18.0 million between August 4 and August 10. This purchase brings the company’s total Bitcoin holdings to 628,946 BTC, valued at roughly $46.1 billion based on an average acquisition price of $73,288 per bitcoin. The latest acquisition, made at an average price of $116,401 per BTC, reflects Saylor’s ongoing commitment to positioning Bitcoin as a core asset on the company’s balance sheet.

Strategy’s Bitcoin treasury has grown exponentially since 2020, with the company now holding the largest corporate Bitcoin portfolio publicly traded. The firm’s year-to-date 2025 Bitcoin yield stands at 25%, driven by sustained price appreciation and strategic financing initiatives. Saylor has financed purchases through debt, equity offerings, and newly launched Bitcoin-backed financial products, including preferred stocks like STRC, STRK, STRF, and STRD, which offer investors yields of up to 12%. These instruments aim to provide Bitcoin with cash-flow-like characteristics, broadening its appeal to traditional institutional investors.

The latest acquisition underscores Saylor’s conviction in Bitcoin’s long-term value proposition. In a recent interview, he described Bitcoin as “digital gold” and emphasized its role as a hedge against inflation and currency debasement. “Bitcoin’s lack of cash flows is a feature, not a bug,” Saylor stated, drawing parallels to gold and other stores of value. He also noted that the cryptocurrency’s current consolidation phase—marked by sideways price action—reflects early adopters cashing out while institutions prepare for larger allocations.

Market analysts have closely watched Strategy’s moves, as the company’s stock (MSTR) has historically mirrored Bitcoin’s price trajectory. The firm’s recent 21,021 BTC purchase in July 2025, funded by a $2.5 billion preferred stock offering (STRC), further solidified its dominance in the Bitcoin treasury sector. This acquisition, made at an average price of $117,256 per BTC, increased Strategy’s total holdings to 628,791 BTC, valued at nearly $74 billion. The STRC offering, which offers a 9% monthly dividend, was one of the largest IPOs in U.S. history, highlighting the growing appetite for Bitcoin-linked financial products.

Saylor has also hinted at future strategic moves, including potential new acquisitions and the expansion of Bitcoin-backed credit instruments. “Bitcoin is building a base as ‘OG’ sellers exit and big money preps,” he remarked, referencing the maturation of the market and the eventual entry of large institutional players. The company’s aggressive accumulation strategy, coupled with its innovative financing methods, has positioned it as a key player in the evolving Bitcoin ecosystem. Investors remain keenly interested in how these developments will impact both Strategy’s valuation and the broader cryptocurrency market.