Binance’s TGE Overhaul: Loyalty vs. Accessibility?

Source: [1] title1 (url1) [2] title2 (url2) [3] title3 (url3) [4] title4 (url4) [5] title5 (url5) [6] title6 (url6) [7] title7 (url7) [8] title8 (url8) [9] title9 (url9) [10] title10 (url10) [11] title11 (url11) [12] title12 (url12) [13] title13 (url13)

Binance has introduced updated eligibility criteria for its Token Generation Event (TGE) participation, requiring users to accumulate to qualify for the JOJO TGE. This marks a significant increase from previous thresholds, which required a minimum of 45 Alpha Points for earlier TGEs. The platform announced that participation in the event will cost users , reflecting a shift toward prioritizing high-activity and loyal users within its Web3 ecosystem .

Alpha Points are calculated based on two primary metrics: and , both evaluated over a 15-day rolling period. Balance Points are determined by the total asset value held in a user’s Binance Spot account or Binance Wallet. For instance, users holding between $100 and $999.99 receive 1 point per day, while those with balances exceeding $100,000 earn 4 points daily. Volume Points, on the other hand, are awarded for purchasing Alpha tokens, with points increasing exponentially as purchase amounts double. For example, spending $128 on Alpha tokens yields 7 points, and $512 earns 9 points .

To reach the new 210-point threshold, users must strategically combine asset holdings and token purchases. Maintaining a balance of $10,000 to $100,000 generates 3 Balance Points per day, contributing 45 points over 15 days. Simultaneously, spending $128 on Alpha tokens daily for 15 days would accumulate 105 Volume Points, totaling 150 points. Combining these strategies allows users to meet the 210-point requirement efficiently . Binance emphasizes that consistent activity is critical, as points are recalculated daily and require sustained engagement to retain eligibility .

The updated rules aim to enhance user loyalty and transaction frequency on the platform. By raising the threshold, Binance filters out casual participants, ensuring that only active users—those who regularly hold and trade Alpha tokens—gain access to exclusive opportunities. This approach aligns with broader industry trends of tightening TGE and airdrop eligibility to reduce speculative behavior and reward long-term commitment . For instance, users who previously met lower thresholds (e.g., 45 points) now face a more rigorous standard, necessitating higher investment in Binance’s ecosystem to qualify .

The cost of 15 Alpha Points for participation introduces an additional layer of exclusivity. While the exact mechanism for point redemption remains unspecified, the fee likely serves to deter low-effort participation and ensure that only users with sufficient engagement can access the event. This model mirrors strategies employed by other platforms to allocate resources to their most dedicated communities, potentially increasing the value of TGE tokens by limiting supply to high-loyalty users .

The shift underscores Binance’s broader strategy to solidify its position in the Web3 space. By incentivizing active participation through a points-based system, the exchange fosters a community of engaged users who contribute to liquidity and platform growth. The JOJO TGE, in particular, represents an opportunity to reward these users with early access to promising projects, aligning with Binance’s role as a gatekeeper for emerging crypto assets .

However, the higher barriers may exclude smaller investors or new users, raising questions about accessibility. While Binance highlights the benefits of filtering out speculative activity, critics argue that increased requirements could concentrate opportunities among wealthier participants. For example, users with limited capital must adopt optimized strategies, such as making frequent small purchases, to meet the 210-point threshold—a tactic that may be less feasible for those with constrained resources .

In summary, Binance’s revised TGE rules reflect a calculated move to prioritize active, high-loyalty users while deterring speculative behavior. The Alpha Points system, though complex, offers a transparent framework for rewarding engagement, aligning with industry efforts to balance innovation with responsible growth. As the JOJO TGE approaches, users must navigate these updated criteria to secure their participation in what could be a pivotal event for the platform’s Web3 ecosystem.

Source: [1] title1 (url1) [2] title2 (url2) [3] title3 (url3) [4] title4 (url4) [5] title5 (url5) [6] title6 (url6) [7] title7 (url7) [8] title8 (url8) [9] title9 (url9) [10] title10 (url10) [11] title11 (url11) [12] title12 (url12) [13] title13 (url13)