BC.GAME Bridges Blockchain and Cricket in Landmark Sports Sponsorship

BC.GAME News, a blockchain-powered online entertainment platform, has secured the title sponsorship of Deccan Gladiators for the 2025 season of the Abu Dhabi T10 League, marking a significant collaboration between Web3 brands and mainstream sports. The partnership, announced in late 2025, positions BC.GAME News as a key player in South Asia's sports ecosystem, with the franchise's jersey now prominently displaying the company's logo BC.GAME News Backs Deccan Gladiators as Title Sponsor in 2025 Abu Dhabi T10 League^[1]. Deccan Gladiators, a three-time champion of the league (2021, 2022, 2024), has consistently reached five finals in the past six seasons, establishing itself as a dominant force in the ICC-sanctioned 10-over tournament BC.GAME News Becomes Title Sponsor of Three-Time Champion T10 Cricket Team Deccan Gladiators^[2].

The Abu Dhabi T10 League, launched in 2017, has gained global traction for its fast-paced format and star-studded rosters. The 2025 season is projected to attract millions of viewers across Asia and the Middle East, with digital platforms becoming central to fan engagement. BC.GAME News aims to leverage this reach to bridge blockchain and cricket, emphasizing interactive digital campaigns, exclusive fan experiences, and cross-platform activations. These initiatives, which may include token-based contests and Web3-native tools, align with the company's broader strategy to integrate crypto-native engagement into traditional sports BC.GAME News Backs Deccan Gladiators as Title Sponsor in 2025 …^[3].

Daniel Choudhary, Director of Acquisitions at BC.GAME News, highlighted the partnership's strategic alignment: "The intersection of crypto and cricket is inevitable-both are communities driven by energy, innovation, and scale. Backing a team like Deccan Gladiators gives us a powerful way to connect with this momentum, on and off the field." The statement underscores a growing trend of blockchain firms expanding into sports sponsorships to engage with mainstream audiences while fostering digital-first interactions BC.GAME News Takes Center Stage as Title Sponsor for Deccan …^[4].

Deccan Gladiators' CEO, Udit Vats, emphasized the synergy between the team's vision and BC.GAME News's digital expertise: "Partnering with BC.GAME reflects our shared commitment to innovation, entertainment, and fan engagement. We're proud to have them as our Title Sponsor and look forward to achieving great things together-both on the pitch and across digital platforms." The collaboration includes behind-the-scenes content and interactive campaigns designed to merge the excitement of T10 cricket with BC.GAME's online ecosystem BC.GAME Becomes Title Sponsor of Deccan Gladiators in T10 …^[5].

Analysts note that this partnership reflects the evolving landscape of sports sponsorship, where blockchain brands are increasingly prioritizing fan-centric activations over traditional branding. The Abu Dhabi T10 League's digital-first approach, including streaming and social media engagement, provides a natural fit for Web3-driven campaigns. BC.GAME News's focus on 18+ audiences and responsible entertainment messaging aligns with the league's demographic, which spans South Asia and the Middle East. As the 2025 season approaches, the collaboration is expected to set a precedent for future blockchain-sports integrations, particularly in markets where cricket remains a cultural cornerstone BC.GAME News Backs Deccan Gladiators as Title Sponsor in 2025 …^[6].