Apple's Trading Volume Drops 27.77% to $97.14 Billion Ranking Fifth in Stock Market

On May 8, 2025, Apple's trading volume reached $97.14 billion, a 27.77% decrease from the previous day, ranking fifth in the day's stock market. Apple's stock price rose by 0.63%.

Apple's shares experienced a decline following comments made by Eddy Cue, Apple's services chief, who suggested that AI search engines could eventually replace traditional search engines like Google. Cue mentioned that Apple is exploring the integration of AI services from companies such as OpenAI, Perplexity, and Anthropic into its Safari browser. This development comes as part of a broader legal battle between the U.S. Justice Department and Alphabet, Google's parent company, over allegations of illegal dominance in advertising technology markets.

Cue's testimony highlighted the potential shift in Apple's search engine strategy, which could significantly impact Google's advertising revenue. Google currently pays Apple billions of dollars annually to be the default search engine on iPhones, a deal that has been lucrative for both companies. However, Cue's comments about the declining use of Safari's search function, attributed to the rise of AI, suggest that Apple may be considering alternative search options.

This potential change in Apple's search engine strategy has raised concerns among investors about the future of Google's search dominance. The integration of AI search options into Safari could lead to a significant reduction in Google's search volume and user base, potentially impacting its advertising revenue. Analysts are closely monitoring the situation, as any shift in Apple's search engine strategy could have far-reaching implications for both companies.