Apple's Siri Upgrade Reportedly Powered by Google Gemini AI Technology

Apple is reportedly upgrading Siri with AI-powered web search technology from Google's Gemini. The iPhone maker has been criticized for falling behind in AI and delayed the Siri update until 2026. Apple and Google have reached a formal agreement to test Google's AI model in Siri, which could also be used in other areas of iPhone software, including Safari browser and Spotlight search. The upgraded search experience will use text, photos, videos, and local points of interest, and will be able to tap into users' personal data and let them navigate devices via voice.

Apple Inc. is reportedly exploring the integration of Google's Gemini AI into its Siri voice assistant, aiming for a potential debut as early as 2026. This move comes amid Apple's efforts to catch up in the generative AI field, where it has been lagging behind competitors like Google and Amazon [1].

The tech giant is conducting an internal "bake-off" to compare its own AI model, Linwood, with external models, including Gemini. No final decision has been made on whether to use an external partner or stick with Apple's in-house model [3]. Apple has reportedly reached a formal agreement with Google to test Google's AI model in Siri, which could also be used in other areas of iPhone software, including Safari browser and Spotlight search [2].

The integration of Gemini AI into Siri could bring several benefits. Gemini Live, a feature of Google's Gemini, is considered one of the best AI-powered voice assistants on the market, offering superior performance compared to Apple's current Siri capabilities. Additionally, Gemini's ability to read and interact with Google services like Gmail and Google Calendar could provide iPhone users with a more seamless and integrated experience [1].

Furthermore, the partnership with Google could facilitate a smoother transition between iPhone and Android devices, as Gemini powers the AI in many flagship Android devices. This could lead to a more unified AI experience for users, regardless of their device choice [2].

Apple's consideration of external AI models also reflects its strategy to leverage partnerships for technological advancements. The company has previously partnered with Google for search services, and this latest move could be seen as an extension of that relationship. However, the potential antitrust case between the two companies could impact the feasibility of such a partnership [2].

In conclusion, Apple's exploration of Google's Gemini AI for Siri marks a significant step in its AI strategy. While the decision to use an external model remains undecided, the potential benefits of integrating Gemini AI into Siri are substantial. This move could significantly enhance Siri's capabilities, making it more competitive with other voice assistants and providing a better user experience.

References:
[1] https://www.techradar.com/ai-platforms-assistants/apple-intelligence/apple-could-give-siri-a-big-gemini-upgrade-here-are-5-reasons-why-i-really-hope-that-happens
[2] https://www.storyboard18.com/brand-makers/apple-in-talks-to-boost-siri-with-google-gemini-ai-integration-by-2026-79548.htm
[3] https://finance.yahoo.com/news/apple-explores-using-google-gemini-171830169.html