American Rebel Plunges 10.1% on Reverse Stock Split

On March 28, 2025, American Rebel's stock price dropped 10.1% in pre-market trading.

American Rebel Holdings has announced a 1-for-25 reverse stock split, effective March 31, 2025. This move is aimed at maintaining compliance with Nasdaq’s minimum bid price requirement and enhancing the stock’s marketability. The company is also defending against a lawsuit filed by Bank of America related to a $2 million credit facility that expired in February 2024, and is working towards a settlement.

The reverse stock split will not issue any fractional shares, and the stock will continue to trade under the ticker AREB but with a new CUSIP number. This strategic move is designed to ensure that shareholders with 100 or more shares are not adversely affected.

American Rebel Holdings, Inc. operates primarily as a designer, manufacturer, and marketer of branded safes and personal security and self-defense products. The company has recently expanded into the beverage industry with the introduction of American Rebel Light Beer. Additionally, it designs and produces branded apparel and accessories.