McDonald's stock decline can be attributed to several factors:
- Technology Outage: The company experienced a global technology system outage that affected operations and customer experience12. Such disruptions can lead to lost sales and damage to brand reputation.
- International Business Slowdown: The company's management hinted at a UBS conference that they expect slightly lower international business sales in Q1 compared to Q43. This forecast suggests a potential short-term challenge for the company's top line growth.
In conclusion, McDonald's stock decline seems to be a result of a combination of technology outage and the company's management's forecast of lower international business sales.