What drove ONTF's earnings beat in 2024?

ON24 Inc (ONTF) reported positive earnings per share (EPS) and adjusted EBITDA for the fifth consecutive quarter, driven by AI-powered solutions and improved retention rates:

1. **AI-Powered Solutions**: The growth of AI-powered ACE solutions was a significant contributor to the revenue and profitability of ON24. AI-powered ARR reached a high as a percentage of total growth ARR, indicating the increasing traction of these solutions.
2. **Improved Retention Rates**: ON24 has seen significant improvements in gross retention and net retention rates, with churn and downsells improving year over year. This indicates a stronger platform differentiation and customer loyalty.
3. **Strategic Focus**: ON24's focus on enterprise customers and mission-critical digital transformation use cases in regulated industries has driven strong business performance and diversification.

In summary, ON24's earnings beat in 2024 can be attributed to the growth of AI-powered solutions, improved retention rates, and strategic focus on high-growth markets.