Revenue Growth: Baozun Inc. reported a 4.9% increase in total net revenues, reaching RMB 2,780.4 million for the fourth quarter of 20231.
Net Income: The company experienced a net loss attributable to ordinary shareholders of RMB 48.4 million, a significant improvement from the previous year's net loss of RMB 284.3 million1.
Profit Margins: Baozun's net profit margin as of March 31, 2024, was -2.92%, indicating a loss-making period2.
Recent Price Action:
Stock Performance: Baozun's stock (BZUN) has experienced a 52-week range of $1.97 to $4.15, with a current price of $2.233.
Analyst Ratings: The stock has received a "Buy" rating from three Wall Street analysts, with an average price target of $4.04, suggesting a potential upside4.
Price Targets: The highest price target among analysts is $4.93, while the lowest is $3.00, indicating a wide range of expectations4.
Conclusion:
Baozun Inc. has shown some improvement in revenue and net income, although it continues to operate at a loss12.
The stock has experienced volatility within its 52-week range but is currently trading near the lower end of this range3.
Analysts have mixed views on the stock's future performance, with some suggesting a potential upside based on a strong 12-month forecast4.
Source:
i
1.
Baozun Announces Fourth Quarter and Fiscal Year 2023 ...
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