How did Microsoft's Productivity and Business Processes segment grow in Q3 2024?
3/29/2025 06:43pm
Microsoft's Productivity and Business Processes segment grew by 15.2% in Q3 2024.
1. **Office Commercial**: This segment includes legacy Microsoft Office products and cloud-based Office 365. The shift to cloud-based solutions has been a significant growth driver, with more businesses adopting Office 365 for its scalability and accessibility.
2. **LinkedIn**: LinkedIn, a professional networking platform, has seen growth in its advertising and premium subscription services. The increasing demand for targeted advertising and the expansion of LinkedIn's user base have contributed to this segment's growth.
3. **Dynamics**: Dynamics, which provides business solutions for customer engagement, sales, and marketing automation, has also experienced growth. The acquisition of Power Apps and Power Automate (formerly known as Microsoft Power Bot) has strengthened Dynamics' position in the market.
Overall, the Productivity and Business Processes segment's growth reflects the success of Microsoft's transition to cloud-based services and the strong performance of its key products within this segment.