Is crypto exchange binance.us attracting institutional investors?

Yes, Binance.US is attracting institutional investors, as evidenced by the 40% increase in institutional and corporate investors joining the platform this year. The exchange has been able to capitalize on the growing interest of big money in cryptocurrencies like Bitcoin. Here are some key points that highlight Binance.US's appeal to institutional investors:

1. **Regulatory Compliance and Security**: Binance.US is a licensed and regulated U.S. crypto platform that holds money transmitter licenses in a majority of U.S. states. Its platform and processes are regularly audited to maintain high international security standards.
2. **Institutional Services**: Binance.US offers institutional services that connect leading financial institutions to the digital asset economy, providing them with trusted and market-tested technology to trade with confidence.
3. **Growth in Institutional Investors**: The CEO of Binance has reported a significant increase in institutional investors, reflecting a broader trend of big money moving into cryptocurrencies. This growth is attributed to the increasing acceptance of digital assets within the financial system and the evolving regulatory landscape that is more accommodating to institutional participation.
4. **Collaborations and Innovations**: Binance has partnered with Circle Internet Group to support the growing demand for tokenized Real-World Assets among institutional clients. This collaboration allows Binance institutional customers to hold Circle’s USYC, a leading tokenized money market fund, as off-exchange collateral for derivatives trades, enhancing capital efficiency and unlocking more opportunities for yield.

In conclusion, Binance.US's strategic focus on regulatory compliance, institutional services, and collaborations has positioned it as an attractive platform for institutional investors looking to participate in the digital asset market.