Why did Cintas' selling expenses rise in Q1 2025?

The increase in Cintas' selling, general, and administrative expenses in Q1 2025 can be attributed to several factors:

1. **Organic Growth**: Cintas experienced a consistent organic growth rate of 7.9%, which bolstered its selling efforts. This organic growth was driven by the uniform rental and facility services segment, indicating that the company's sales efforts were successful in expanding its customer base and generating revenue.
2. **Strategic Focus**: Cintas' strategic focus on customer service and satisfaction likely led to increased selling expenses. The company's emphasis on outsourcing services that improve cash flow and save time for customers suggests that it may have invested more in sales and marketing activities to capitalize on this value proposition.

In conclusion, the rise in Cintas' selling expenses in Q1 2025 can be attributed to a combination of organic growth and strategic focus. These expenses are likely to have resulted in increased revenue and profitability for the company.