Ford's net profit dropped in Q3 2024 primarily due to higher warranty costs and inaccurate warranty reserves related to quality issues in their vehicle models since 202212.
- Quality Assurance Deficiencies: Ford's quality assurance for vehicle models has been deficient since 2022, leading to increased warranty costs12.
- Higher Warranty Costs: As a result of these deficiencies, Ford has experienced higher warranty costs12.
- Inaccurate Warranty Reserves: The Company's warranty reserves did not accurately reflect the quality issues in vehicles sold since 2022, which has affected profitability12.
These factors combined have led to a drop in net profit for Ford in Q3 2024.