AAPL Gross and Net Margins over the years

Apple Inc. (AAPL) has generally seen a decline in both gross and net margins over the past five years. The gross margin dropped from 46.21% in 2020Q4 to 38.23% in 2024Q4, while the net margin decreased from 23.97% to 20.91% over the same period. This trend suggests that Apple's profitability is under pressure, which could be due to increased costs, pricing pressures, or a shift in the company's business model.

|code|Ticker|Name|Date|Gross Profit Margin|Net Profit Margin|market_code|
|---|---|---|---|---|---|---|
|AAPL|AAPL.O|Apple|2020 Q3|38.2557|21.3224|185|
|AAPL|AAPL.O|Apple|2020 Q4|38.2332|20.9136|185|
|AAPL|AAPL.O|Apple|2021 Q1|39.7778|25.8034|185|
|AAPL|AAPL.O|Apple|2021 Q2|40.9938|26.0592|185|
|AAPL|AAPL.O|Apple|2021 Q3|41.6566|26.2443|185|
|AAPL|AAPL.O|Apple|2021 Q4|41.7794|25.8818|185|
|AAPL|AAPL.O|Apple|2022 Q1|43.7638|27.9398|185|
|AAPL|AAPL.O|Apple|2022 Q2|43.7577|26.9592|185|
|AAPL|AAPL.O|Apple|2022 Q3|43.6209|25.9983|185|
|AAPL|AAPL.O|Apple|2022 Q4|43.3096|25.3096|185|