Is GOOGL's Q4 2024 revenue miss a sign of slowing growth?
4/15/2025 12:39am
**Google's Q4 2024 revenue miss may indicate slowing growth**, as evidenced by several key points:
1. **Revenue Growth Rate**: Alphabet, Google's parent company, reported a revenue growth rate of 11.77% for Q4 2024, which is lower than the 12% growth reported for the same period in the previous year. This decline in growth rate could be a sign of slowing growth.
|code|Ticker|Name|Date|Total Revenue YoY|Total Revenue|market_code|
|---|---|---|---|---|---|---|
|GOOGL|GOOGL.O|Alphabet A|2024 Q1|15.406880937710463|8.0539E10|185|
|GOOGL|GOOGL.O|Alphabet A|2024 Q2|13.589083695244222|8.4742E10|185|
|GOOGL|GOOGL.O|Alphabet A|2024 Q3|15.092642092498664|8.8268E10|185|
|GOOGL|GOOGL.O|Alphabet A|2024 Q4|11.770362646275055|9.6469E10|185|
2. **Market Reaction**: The market reacted negatively to the earnings report, with Alphabet's shares tumbling in after-hours trading. This could be a result of investor concerns about the sustainability of Google's growth amid slowing revenue growth.
3. **Business Segment Performance**: While Alphabet's overall revenue exceeded expectations, there were misses in specific business segments. For instance, Google's advertising revenue, which is a significant contributor to the company's overall revenue, was lower than expected. Specifically, YouTube ad revenue fell short, generating $8.66 billion versus expectations of $8.95 billion. This could suggest that while Google's core business is facing challenges, its efforts to diversify into AI and cloud services may not be fully offsetting the slowdown in advertising revenue.
4. **Investor Sentiment**: The sentiment around Google's stock has been influenced by the perceived weakness in the core business, despite heavy investments in AI. This sentiment could persist unless there is a clear indication of a turnaround in the core business, such as a significant increase in advertising revenue or a successful expansion into new markets.
In conclusion, while Alphabet's Q4 2024 revenue miss may not be solely indicative of slowing growth, it does contribute to the overall narrative of a company that is facing challenges in maintaining its historical growth rates. The market's response and the specific performance of Google's business segments suggest that there are underlying issues that could lead to a perception of slowing growth.