NOW GIVE ME A LIST OF C STORE RETAILERS INVESTING IN PROVATE LABEL WITH AIMS FOR IT IN THE FUTURE

Here are several c-store retailers that are investing in private label with the aim of growing their own brand presence and offering competitive value options to customers: 1. **Buc-ee’s**: This c-store chain is known for its extensive private label offerings and continues to expand its PL lineup, including energy drinks, candy, and savory snacks. 2. **Casey’s General Stores**: With over 300 private label items, Casey’s is a leader in the c-store private label space. They are expected to continue growing their PL assortment to differentiate themselves from competitors. 3. **7-Eleven**: The global leader in convenience retailing has been expanding its private label offerings across various categories, including beverages, apparel, and seasonal items. 4. **Circle K**: This c-store chain has signed franchise agreements for new locations in various states, including Upstate New York, where they aim to more than double their store count. Private label is a key component of their growth strategy. 5. **Murphy USA**: With plans to open 40 new c-stores by the end of 2025, Murphy USA is focusing on modernizing its retail footprint and differentiating itself through private label products. 6. **Waheed**: This regional c-store operator has seen a surge in private label sales as guests seek unique, high-quality products. They are doubling down on brand-building, premiumization, and innovation with their private label offerings. 7. **Asda Just Essentials**: Asda's launch of Just Essentials in 2023 utilized NIQ Brandbank's CGI Omnishopper Create solution to create high-quality, consistent product imagery. This investment in private label branding aims to enhance customer trust and loyalty. 8. **Real Estate Joins Real Under Private Label Program**: Showcase Real Estate, a top-performing independent brokerage, has joined The Real Brokerage Inc. under its Private Label program. This allows them to maintain and grow their established local brand while leveraging Real’s industry-leading AI-driven technology and agent-first philosophy. These c-store retailers are not only expanding their physical footprints but also investing in their private label brands to offer innovative, high-quality products that compete with national brands. By doing so, they aim to attract and retain customers, drive sales, and differentiate themselves in the competitive convenience store industry.