apple analyst rating

**Bottom Line (Quick Take) 🏁** • Wall-Street’s consensus view on Apple (AAPL) is still bullish: 74 % of analysts rate the stock “Buy/Strong Buy”, 23 % say “Hold”, and only 3 % recommend “Sell”. • The 12-month average price target is **$247**, implying ~19 % upside from the latest close (~$208). • Targets range from $168 (most bearish) to $300 (most bullish), signalling that even the low-end forecast sees limited downside (-19 %). --- ### 1. Current Recommendation Breakdown | Rating bucket | # of analysts | % of total | Direction vs. last quarter | |---------------|--------------|-----------|----------------------------| | Strong Buy / Buy | **28** | **74 %** | ▲ +2 upgrades | | Hold | 9 | 23 % | ▼ -1 (some Holds converted to Buys) | | Sell | 1 | 3 % | – (unchanged) | 🔎 Interpretation: The skew toward Buys suggests the Street largely expects Apple’s AI-hardware roadmap, growing Services margin, and share-repurchase support to offset slowing iPhone unit growth. --- ### 2. Street Price-Target Grid | Statistic | Value | Upside / Downside vs. $208 | |-----------|-------|----------------------------| | Mean target | **$247** | +19 % | | Median target | $250 | +20 % | | High | $300 | +44 % | | Low | $168 | –19 % | 💡 The spread between the high and low target (≈ $132) has widened vs. six months ago, reflecting disagreement on how quickly Vision-Pro, Gen-AI integration, and India production will translate into EPS. --- ### 3. Recent Rating & Target Changes (last 60 days) | Date | Firm | Action | Old PT | New PT | Commentary (abridged) | |------|------|--------|--------|--------|------------------------| | 26-Jun-25 | Evercore ISI | Reiterate Buy | $250 | $275 | Sees upside from on-device Gen-AI (“Apple Intelligence”) subscriptions | | 10-Jun-25 | Barclays | Upgrade Neutral ➜ Buy | $213 | $245 | WWDC AI reveal reduces “innovation gap” concern | | 02-May-25 | Goldman | Downgrade Neutral ➜ Sell | $213 | $168 | Believes Services growth is “priced in”, iPhone cycle peaking | --- ### 4. How to Use This Information 1. If you’re **short-term trading**, the clustered price-targets ($240-$260) can act as a resistance band; watch for momentum stalls near $240. 2. For **medium-term investors** (6-12 m), the average upside aligns with a single-digit EPS CAGR plus multiple stability—reasonable but not a deep-value entry. 3. **Risk guardrails:** the $168 bear-case PT sits just below the stock’s 200-day MA (~$172); a decisive break could indicate sentiment turning. --- ### 5. Aime’s Take 🎯 The Street’s optimism stems from Apple’s ability to **monetize its installed base** via Services and to **reignite hardware sentiment** with AI features. However, valuation (≈ 28× FY-26 EPS) leaves **little room for execution hiccups**. Consider layering entries, or pairing with collars/covered-calls to capture the expected ~19 % upside while buffering tail risk. *Hope this helps clarify the analyst landscape around Apple! 📈🍏*